Pick a blogging platform.
Share via Email Writing blogs which add value to your consumers can increase your conversion rates and establish you as an authority in the industry.
Done right, it can drive traffic to your website, increase your sales, establish you as an authority in your industry and also help you to reach new markets.
Unfortunately, many small businesses are yet to wake up to the benefits of this tool.
Valid reasons range from lack of time for writing the blog posts to a lack of ideas for quality posts. Here are my top tips for writing and building a successful business blog. Write for your customers Your blog, like your website, is not for you. It's for your customers, so write for them. Ideally, your blog should aim to either solve a problem for your customers or provide fresh insights into your industry.
Plan your content Lack of time and ideas are the most frequently cited reasons many small businesses cite for not having a blog. However, with a bit of planning, you can have enough ideas to keep your it running for weeks or even, months ahead.
Your posts can be answers to the questions most frequently asked by your customers. For example, if you are a jeweller, you could write a blog post on what to look for when buying a diamond. Google Adwords Keyword Tool is another great way of finding keyword phrases that people are using to search for your services.
The keyword phrase, once you've identified it, could be your blog title. It's a simple and effective way of driving traffic to your blog and letting the world know about your services.
So, for the jeweller mentioned, his blog title, based on keyword volume research via Google's keyword tool, would be 'how to buy a diamond'.
Create valuable content The key to a successful business blog is giving your readers valuable content. That is how you establish your website's authority in your industry. In addition, if you give your readers valuable content, they will reward you by becoming return visitors and also parting with their money.
If lack of time or lack of writing skills is an issue, you could outsource your blog to a blog writing service. These do exactly what it says on the tin — write your blog to meet your customers' needs and also drive sales for you.
Frequency Opinion is divided on how frequently you should update your blog.Blogs, or Web logs, are online journals that are updated frequently, sometimes even daily. An update, (also called an entry or a post) is usually quite short, perhaps just a few sentences, and readers can often respond to an entry online.
People who write blogs are commonly called bloggers. Bloggers. Choose the perfect design Create a beautiful blog that fits your style.
Choose from a selection of easy-to-use templates – all with flexible layouts and hundreds of background images – or design something new. Writing blog posts people want to read is a matter of speaking honestly and openly about a subject you're passionate about.
The more you promote your blog, the more people will find it and the greater likelihood that some of those people will read what you have to say, like it, and return to read more of your work.
Writing a blog can be fun, but if you don't know the dos and don't of how to write a blog, you'll never attract a bigger audience.
Here are 12 essential tips. Writing a blog can be fun, but if you don't know the dos and don't of how to write a blog, you'll never attract a bigger audience. Here are 12 essential tips. Oct 02, · How to Write a Famous Blog. Blogs, or web logs, are one of the fastest-growing means of mass communication.
Though blogs originally gained mainstream attention in the s through articles in prominent newspapers and magazines, several popular weblogs now rival traditional media outlets in terms of readership, and, arguably, cultural rutadeltambor.com: K. For many new bloggers, the availability of free blogging platforms such as rutadeltambor.com, Blogger, or Tumblr is tempting.
The benefits include being free and quick to start. But having a blog name in this form—rutadeltambor.com or rutadeltambor.com, is the sign of an inexperienced beginner who likely won’t be taken seriously.